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Q1 Phone Lead Score Data: 29% of Calls are 'Great Leads'

  
  
  
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Yesterday we published an infographic that is making its way across the web. So far it's been shared over 400 times. 

Infographic Data: 29% of Inbound Calls Result in a Conversion

  
  
  
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Yesterday we published a truly groundbreaking infographic. It is intensive high level data from the millions of phone call segments we analyzed in Q1 across dozens of industries. 

Infographic: Conversation Analytics Data From Calls Analyzed in Q1

  
  
  
conversation analytics conversion lead score infographic Q1

LogMyCalls Conversation Analytics is the most significant addition to the marketing analytics landscape in years. It extracts deep, contextual data from phone calls that businesses can use to make more money.

The Friday Marketing RANT: The Google Keyword Gravy Train Screeches to a Halt

  
  
  
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This blog post is part of the new Blog.LogMyCalls.com series called the Friday Marketing Rant. We rant about something marketing related every Friday morning. To receive the rant in your inbox every Friday morning, please subscribe in the top right hand corner of the blog.

Direct Mail and Call Tracking: How Money Mailer Saves Clients With LogMyCalls

  
  
  
logo Money Mailer

In our effort to provide data about both the impact and implementation of call tracking, we're publishing more case studies. This particular case study is about a SaaS lead management system for the rental industry.

A Case Study: How a SaaS Integrates Call Tracking

  
  
  
NES Logo

In our effort to provide data about both the impact and implementation of call tracking, we're publishing more case studies. This particular case study is about a SaaS lead management system for the rental industry. 

How to Reduce Your Call Tracking Costs

  
  
  
reduce costs call tracking

Obviously the value of call tracking data is significant. The ability to marry call conversion data to specific marketing initiatives and optimize campaign for ROI is vital. The information is so vital that hundreds of thousands of marketers are willing to pay for the data. The insight gained from call tracking is critically vital. 

6 Ways to Use Call Tracking in Your Call Center

  
  
  
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Call centers have long had very sophisticated software that manages the entire call center environment---everything from call cues, agent performance, scripts, and even record-keeping. These tools are robust and powerful. They are also expensive. 

Are You Paying Too Much for Call Tracking?

  
  
  
call tracking paying too much

How much should your call tracking be costing you? How much are you paying?

4 Ways to Reduce Campaign Costs With Call Tracking

  
  
  
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Marketers use call tracking for a variety of reasons. Some want to track conversions from paid campaigns, some want to analyze campaign data, others simply want call recording or Conversation Analytics. But, regardless of the specific reason, the overarching goal is to save money. Here are 4 specific ways to reduce campaign costs with call tracking. 

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